Insight Report - Innovative Client Segmentation in Wealth Management, New Report Launched

Increased competition, together with the rise of DIY investment platforms, have encouraged wealth management firms to adopt new segmentation strategies to target customers.

The new segmentation strategies emerged to accommodate the complex needs of private individual clients by targeting them according to their interests, needs, behavior and attitudes to investments, instead of by demographic trends. This method thus allows wealth management firms to focus on customers’ specific needs and provide customized products and services. It also allows firms to increase their profit margins by providing the right products and services.

Wealth management firms are also increasingly adopting technological advances to cater to the needs of modern customers and young HNWIs.

This report provides an in-depth analysis of new segmentation strategies adopted by wealth management firms and private banks following the 2008 financial crisis, and their implications on the wealth management sector.

Scope

The report covers the following areas:

• An overview of the global wealth management market
• Innovation in wealth management practice
• Analysis of brand loyalty
• The future of innovation in wealth management
• The report is based on a unique analysis of Publisher’s proprietary HNWI database comprising more than 100,000 individuals, and focuses on four regions: the Americas, Europe, Asia-Pacific, and the Middle East and Africa.

Reasons to Buy

Take informed business decisions and build better business strategies using the latest information on the development of new segmentation strategies in wealth management.

Key Highlights

New Segmentation strategies are being adopted by wealth management firms to provide niche products and services to customers.

Spanning over 76 pages, 32 Tables and 12 Figures “Insight Report - Innovative Client Segmentation in Wealth Management” report covering Introduction, Executive Summary, An Overview of the Global Wealth Management Market, Innovation in Wealth Management Practice, Brand Loyalty, The Future of Innovation in Wealth Management. This report Covered 45 Companies Few are - Wells Fargo, Barclays Wealth Management, HSBC, ICICI Bank, Bank of America, Merrill Lynch, UBS, BNP Paribas, HoyleCohen, Zinn-Ray, Svatora Group, Morgan Stanley Wealth Management, Smith Barney, Citi Private Bank, BNY Mellon, Fidelity Investments, Charles Schwab, TD Ameritrade, Hargreaves Lansdown, Charles Schwab.

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