Report forecast the global advertising display
market to grow at a CAGR of 5.88% during the period 2016-2020.
Digital signage is gaining wide acceptance in the
market because of its dynamic nature. It allows users to update the content
frequently, and employs real-world interfaces such as embedded touch screens,
gesture recognition, and image capturing. Digital signs, which utilize
technologies like plasma displays, liquid crystal displays (LCDs), light-emitting
diodes (LEDs), and projected images to display content, are found in both
public and private environments such as retail stores, hotels, restaurants, and
corporate buildings.
The report covers the present scenario and the
growth prospects of the global advertising display market for 2016-2020. To
calculate the market size, the report considers the revenue generated from the
sales of digital signage advertising hardware components, maintenance, and
media services.
The market is divided into the following
segments based on geography:
- Americas
- APAC
- EMEA
According to the report, TV advertising has proven
that messages that incorporate audio and video can influence audience-buying
behavior. The same principle can be applied to digital signage media. Digital
signage media vendors ensure that potential consumers can watch advertisements
outside their residences.
Further, the report states that the growing
popularity of handheld devices, such as smartphones and tablets, is hindering
the market growth.
Global Advertising Displays Market 2016-2020,
has been prepared based on an in-depth market analysis with inputs from
industry experts. The report covers the market landscape and its growth
prospects over the coming years. The report also includes a discussion of the
key vendors operating in this market.
key players in the Global Advertising Displays
Market: LG Display, NEC Display Solutions, Samsung Electronics and Sony
Corporation.
Other Prominent Vendors in the market are: 3M,
Adflow Networks, AU Optronics, BrightSign, IBASE Technology, Keywest
Technology, Omnivex Corporation and Panasonic.
Market driver
- Increasing acceptance of audio-visual advertising
- For a full, detailed list, view our report
Market challenge
- Threat from mobile advertising
- For a full, detailed list, view our report
Market trend
- Development of measurement tools
- For a full, detailed list, view our report
Key questions answered in this report
- What will the market size be in 2020 and what will the growth rate be?
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
Spanning over 46 pages and 25 Exhibit “Global
Advertising Display Market 2016 - 2020” report covers Executive summary, Scope of the
report, Market research methodology, Introduction, Market Overview, Market Landscape,
Market segmentation by type, Market
segmentation by application, Geographical segmentation, Key leading countries,
Market drivers, Impact of drivers, Market challenges, Impact of drivers and
challenges, Market trends, Vendor landscape, Appendix.
For
more information Visit at: http://mrr.cm/otV
Find all Advertising report at : http://www.marketresearchreports.com/advertising
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