The Super Buyer: Characteristics of High ARPU Customers analyzes
broadband and pay-TV subscribers in the top ARPU quintile and contrasts them
against those in the bottom ARPU quintile. It includes a demographic profile of
each group and investigates content spending and consumption differences
between the two.
Spanning over 53 pages, “The
Super Buyer: Characteristics of High ARPU Customers” report
covering the Video Viewing Segments, Previous Research, Key Findings, Industry
Insight, Recommendations, Overview Access & Entertainment Service ARPUs,
The Super Buyers, The Super Buyers and Content Consumption & Spending.
For
further information on this report, please visit- http://mrr.cm/4cC
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