Publisher Consultants, a leading market
research consultancy covering the LED lighting industry, today announced the
release of their global market forecast of the use of light emitting diode
(LED) professional production lights in Television/Broadcast, Motion Picture,
and Videography.
According to the market forecast report,
the global consumption of LED professional lighting lamps/fixtures reached
$197.9 million in 2016, an 11% increase versus 2015. During the forecast period, the value of the
LED-equipped lighting is forecast to increase to $508.5 million in the year
2026. Market forecast data in the study
report refers to consumption (use) for a particular calendar year; therefore,
this data is not cumulative data.
The worldwide value of LED-based production
lighting in the Television/Broadcast segment was $112.3 million in 2016,
compared to $57.1 million in the Motion Picture category and $28.5 million in
the Videography industry segment.
According to the market study, the volume
(quantity) of LED-based lighting in the TV/Broadcast industry sector is
forecasted to increase at an annual average of 8.6% during the forecast period
(2016-2026).
TV/Broadcast stations worldwide continue to
retrofit their studios with LED-based production lights, to improve the picture
quality with the new HDTV-based requirements.
Also, other benefits of LED lighting versus the incumbent lighting,
includes consumption of less electrical power and quiet operation (no fan
required), as well as ‘flicker-free” operation. Also, LEDs not only use less
energy, less air conditioning is required in the studio, since heat generated
by LED lights is negligible.
LED production lights in the motion picture/film
category is driven by requirements for lighting effects and set lighting,
mainly because of its flexibility. A
single light source can generate a great variety of colors. Additionally, continuous cost/performance
improvements driven by technological advancements are driving the LED lighting
fixture market from a niche-only solution to a general use solution.
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10-Year Market Forecast This is the Publisher 2016-2026 global
review and forecast of the use of light emitting diode (LED) professional
production lighting in television/broadcast, motion pictures and videography.
Regions The market data are segmented into the
following geographic regions, plus a Global summary; separate data-sheets are
provided for the U.S.A. and Rest of the
American region:
- America
- United States of America
- Rest of America
- EMEA (Europe, Middle East, plus Africa)
- APAC (Asia Pacific)
Applications
The market data are segmented into the
following professional production end-user groups (applications):
Broadcast/Television
Motion Pictures (Cinematography)
Videography
The market forecast data are presented for
the LED light fixture, segmented by the following functions:
Consumption Value (US$, million)
Quantity (number/units)
Average Selling Prices (ASP $, each)
Market Forecast, By Light Shape and Size
This report provides an independent
examination and analysis of the changing market dynamics for the major types of
LED-based lighting fixtures, segmented by shape/size:
Small LED Light
Square or Rectangle (less than 12 x
12-inch)
Circular/Ring/Fresnel (less than 12-inch
Outer Diameter)
Large LED Light
Square or Rectangle (12 x 12-inch and
Larger)
Circular/Ring/Fresnel (12-inch Outer
Diameter and Larger)
Below, are five levels (or “food chain”)
pertaining to the LED marketplace. For
the purposes of THIS Publisher study, we quantify and provide a market forecast
for Level 5.
Level 1 - The chip or die
Level 2 - The LED component
(component-level bulb)
Level 3 - LED array; may include optics,
heat sink and/or power supply
Level 4 - Lamp
Level 5 – Light Fixture (complete with
Lamps)
According to the market forecast report,
the global consumption of LED professional lighting lamps/fixtures reached
$197.9 million in 2016. During the
forecast period, the value of the LED fixtures with lamps is expected to
increase to $508.5 million in the year 2026.
Market forecast data in the study report refers to consumption (use) for
a particular calendar year; therefore, this data is not cumulative data.
The worldwide value of LED-based production
lighting in the Television/Broadcast segment reached $112 million in 2016,
compared to nearly $60 million in the Motion Picture category and the remainder
in the Videography industry segment. The TV/Broadcast industry sector is
continuously challenged with expenditure reduction, due mainly to the decline
in advertisement revenue; however, paid subscription-based TV, supplements the
television sector in terms of upgrades in lighting.
High performance TV/Broadcast cameras
require professional-grade lighting to achieve the highest expectations for
Slow Motion and High Definition (HD) TV standard-based production; therefore,
along with the goal of energy-efficiency, LED-based lighting is proving to be
the next-generation winning technology-choice for use in sport arenas and
stadiums.
TV/Broadcast stations worldwide continue to
retrofit their studios with LED-based production lights, to improve the picture
quality with the new HDTV-based requirements.
Also, other benefits of LED lighting versus the incumbent lighting is
the consumption of less electrical power, since LEDs use less energy and also
less air conditioning is required since heat generated by LED lights is
negligible.
LED production lights in the motion
picture/film category is driven by requirements for lighting effects and set
lighting, mainly because of its flexibility.
A single light source can generate a great variety of colors. Additionally, continuous cost/performance
improvements driven by technological advancements are driving the LED lighting
fixture market from a niche-only solution to a general use solution.
Market
Research Methodology
Market analysis and technology forecasting
are complex tasks. Any predictions of the shape and trends of technology and
economic movement start from the notion that the germ of what will be important
tomorrow is present, although smaller or larger or in a different form, in our
environment today. However, taking as a basis for a prediction the assumptions
of current, conventional belief creates a set of preconceived notions that can
lead to serious mistakes. Publisher, instead, looks to the basic driving
forces.
Information Base
This study is based on analysis of
information obtained continually over the past several years, but updated
through the middle of July 2017. During
this period, Publisher analysts performed interviews with authoritative and
representative individuals in the LED and LED lighting/fixture manufacturing
(materials, integrated circuits/circuit boards, packaging, devices, connectors/pins/end-caps,
plastic, aluminum and glass manufacturers, associated parts/pieces,
fittings/fixtures) and advertisement, photography, broadcast and motion picture
industry sectors, marketing communications, R&D, government, and other.
The
interviews were conducted principally with:
Engineers, marketing personnel and
management at manufacturers of LEDs (chips, components, lamps and fixtures) as
well as other technologies, especially tungsten, fluorescent, HMI, and Xenon
Design group leaders, engineers, marketing
personnel and market planners at major users and potential users of LEDs
Other industry experts, including those
focused on standards activities, trade associations, and investments
The interviews covered issues of
technology, R&D support, pricing, contract size, reliability,
documentation, installation/maintenance crafts, standards, supplier competition
and other topics. Customers and
distributors were interviewed, to obtain their estimates of quantities received
and average prices paid. Customer
estimates of historical and expected near term future growth of their
application are obtained. Their views of use of new technology products were
obtained.
The analyst then considered customer
expectations of near term growth in their application, plus forecasted economic
payback of investment, technology trends and changes in government regulations
and funding/tax-break legislation/rules in each geographical region, to derive
estimated growth rates of quantity and price of each product subset in each
application. These forecasted growth rates are combined with the estimated
baseline data to obtain the long-range forecasts at the lowest detailed level
of each product and application.
A
full review of published information (secondary research) was also performed to
supplement information obtained through primary research (interviews). The
following sources were reviewed:
- Professional technical journals and papers
- Trade press articles; Product literature
- Technical conference proceedings
- Company profile and financial information
- Additional information based on previous Publisher market studies
- Personal knowledge of the research team
In analyzing and forecasting the
complexities of worldwide markets for light emitting diode products, it is
essential that the market research team have a good and a deep understanding of
the technology and of the industry. Publisher consultants who participated in
this report were qualified.
Bottom-up
Methodology
Publisher market forecasts data are
developed initially at the lowest detail level, and then summed to successively
higher levels. The background market research focuses on the amount of each
type of product projected-use in each application in the base year (last year -
2016), and the prices paid at the first transaction from the manufacturer. This
forms the base year data.
Publisher analysts then forecast the growth
rates in component quantity use in each application, along with price trends,
based on competitive, economic and technology forecast trends, and apply these
to derive long term forecasts at the lowest application levels. The usage
growth rate forecasts depend heavily on analysis of overall end user trends
toward equipment usage and economic payback.
Spanning over 529 pages “Professional
Production LED Lighting Global Market Forecast 2016 - 2026” report
covers Executive Summary, Overview, LED Production Lighting Market Forecast
& Analysis, By Fixture Size and Shape, Market Forecast by Application,
LED-Based Professional Production Lighting Competition, LEDs – Technology
Overview, Market Research Methodology, Market Forecast Data Base Explanation.
Please visit this link for more details: http://mrr.cm/U63
Find all Lighting Reports at: http://www.marketresearchreports.com/lighting
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